Hey :),

My name is Omer Lewinsohn, and I am an online entrepreneur who is passionate about understanding the reasoning behind human behavior in the digital world. From an early age, I was captivated by the hit TV show “The Mentalist” and the remarkable intuition and sharp wit of Patrick Jane. While I may not possess his suave demeanor, I do have something he lacks – the power of the internet and the opportunity to engage with people’s minds online.

Over the past seven years, I have built successful online businesses while continually deepening my knowledge in behavioral economics, neuromarketing, and decision-making. It has been an exciting journey, from discovering why people click to uncovering the driving forces behind purchasing and voting decisions. Through my blog, E Mentalist, I humbly strive to share with you fascinating concepts that will help enhance your business, marketing, sales, and financial decisions.

I draw inspiration from renowned behavioral economists such as Daniel Kahneman and Amos Tversky, as well as a real-life mentalist, Lior Suchard. Consequently, I made the decision to pursue a Master’s degree in Behavioral Economics, and I am now on a mission to share my insights and findings with the world through my blog.

Think of me as your personal guide to the world of behavioral economics, neuromarketing, and decision-making. My goal is to demystify these intricate subjects and make them accessible to everyone. Let’s embark on this journey together as we delve into the complexities of human behavior and uncover the secrets to making more informed decisions in life.

Perhaps, with these newfound skills, you will become the Patrick Jane of your own life. And by the way, you have to admit that E Mentalist is a pretty cool name!